Whipped this page up for a poster on Reddit. Let's see if it gets any traction.
Key Product Strategy sections include:
1. Product Vision - Paints a tangible picture of the desired end state (5-10 years out)
2. Customer - Target personas, Jobs To Be Done, customer journey friction, and evidence gaps
3. Strategic Framing - Strategic diagnosis, Committed Opportunity Spaces, differentiation hypothesis, product principles, and pricing
4. Objectives & Success Metrics - North-Star metric, learning objectives, health metrics, and Annual Objectives and Key Results
5. Action Plan - Discovery approach sequenced as Now/Next/Later, change management, and capability needed
6. FAQ - Tough questions, objections, and risks
Ensure the strategy in some share or form addresses the 4 product risks:
1. Usability Risk - Will it be seamless for people to use it?
2. Value Risk - Will customers buy it with their time, money & reputation?
3. Feasibility Risk - Can we build it with the skills, time and technology we have?
4. Viability Risk - Does the solution work for our business?
If you're seeing this without the post, the key point is it's the conversation and decisions you make that count. The worst possible strategy is one written in isolation.
View/Copy the Product Strategy: https://docs.google.com/document/d/1E04Ws9_cGuKhJBpBFABH7W3qWy6_DMsCXb8kjrat3pc/edit?usp=sharing